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Recent Blog Posts

Sales Strategies For Custom Builders

The strengths of a home builder’s skill set typically include being adept at assessing risk, entitling land, securing permits, negotiating with finance people, and, of course, managing construction. But selling tends to be the weak link. Sales consultant and author Jeff Shore says that the advice he first gives his builder clients who are looking to improve in this area is to decide what you are.

Insulation Education

Since we all spend most of our time in our homes, it makes sense to want to be as comfortable as possible. Insulation does that, plus it makes this comfort affordable by increasing our home’s energy efficiency. No matter what your choice of material for insulation, they all basically work in the same manner.

Snow Removal Safety Tips

For those who live in the colder climates, snow removal comes with the territory. Unlike mowing the lawn, it’s not the type of job that you can simply get to when it’s most convenient. Often, snow removal is needed at the most un-opportune of times.

Are You Doing Enough to Build Your Brand?

Building a brand is as essential to a business as building character is to a person. As with character, the process involves balancing nature and nurture, reality and perception, planning and improvisation. It requires self-awareness, commitment to growth, and patience. Design/build remodelers have taken the first step by choosing a business model that highlights their creativity, but the process doesn’t stop there—or ever. This month we learn from two remodelers who have built strong, design-centered brands.

Do You Want to Be a Contractor or a Construction Business Owner?

Many remodelers launch a company without a business plan or any written goals. If that description fits, and if your business is close to the $1 million in sales threshold, or if you want to grow past that milestone, you’re at an important crossroads. You need to decide whether you will remain a contractor or if you will become a construction business owner. Regardless of your choice, you should develop a plan and commit to following through on it.